# Western Crest Ventures > Kerala-based parent (holding) company of AroWest. Western Crest Ventures procures the Western Ghats' aromatic produce — spices and natural products — (sourced directly from farming communities, many transitioning to organic cultivation) and sells them to domestic and international markets, and reinvests the proceeds into agricultural technology for farming communities. Tagline: "From Root to Reach — Aromatic. Authentic. Engineered." Western Crest Ventures runs a self-reinforcing "virtuous cycle" across two complementary verticals: (1) Aromatics to the World — bringing the aromatic agriculture and natural produce of the Western Ghats (spices, raw forest honey, plantation produce and more) to market, from home kitchens through HoReCa, FMCG, pharma/nutraceutical, wellness/cosmetics and bulk export; and (2) Technology to the Farmer — reinvesting revenue and relationships from that trade into world-class agricultural tools and smart-farming solutions. The Agricultural Technology division is currently in development. ## Pages - [Home](https://westerncrest.net/): the company, tagline and the virtuous cycle at a glance - [About](https://westerncrest.net/about/): vision, mission, core values and the virtuous cycle explained - [Divisions](https://westerncrest.net/divisions/): AroWest (live) and the Agricultural Technology division (in development) - [Contact](https://westerncrest.net/contact/): partnership, B2B, procurement and investor enquiries ## Divisions - AroWest — retail & B2B aromatics brand, live: https://arowest.com (shop: https://shop.arowest.com) - Agricultural Technology — agricultural tools & smart-farming solutions, in development (no products yet) ## Company - Legal entity: Western Crest Ventures LLP (a Limited Liability Partnership registered in Kerala, India) — parent / holding company - Registered office: Mazhavannoor, Nedumkandam P.O., Kalkoonthal Village, Udumbanchola Taluk, Idukki District, Kerala 685553, India - Registrations held: LLP, FSSAI (No. 21326175000395) - Markets served: home consumers, hospitality (HoReCa), FMCG, pharmaceutical/nutraceutical, wellness/cosmetics, and international importers - Core values: authenticity (traceability as an operational standard), farmer empowerment, sustainability, disciplined growth - Contact: corp@westerncrest.net ## Products (via AroWest) - Western Ghats spices: cardamom, black pepper, clove, nutmeg, mace, cinnamon, dry ginger, turmeric - Also: raw forest honey, gift boxes, plantation beverages - Explore the range: https://arowest.com — Buy online: https://shop.arowest.com ## FAQ Q: What does Western Crest Ventures do? A: It is a Kerala-based parent company running two verticals — "Aromatics to the World" (the Western Ghats' spices and natural produce, delivered today through its flagship brand AroWest) and "Technology to the Farmer" (an Agricultural Technology division, currently in development). Q: Is AroWest part of Western Crest Ventures? A: Yes. AroWest is the live flagship brand of Western Crest Ventures — a retail and B2B aromatics brand. See https://arowest.com or shop at https://shop.arowest.com. Q: Where can I buy Western Ghats spices from Western Crest Ventures? A: Through AroWest — explore the range at https://arowest.com and buy online at https://shop.arowest.com. Q: What products does AroWest sell? A: Western Ghats spices (cardamom, black pepper, clove, nutmeg, mace, cinnamon, dry ginger, turmeric) plus raw forest honey, gift boxes and plantation beverages. Q: Where is Western Crest Ventures based? A: Udumbanchola, Idukki District, Kerala, India — in the Western Ghats, the region its spices are sourced from. Q: Is the agricultural technology available to buy yet? A: Not yet. The Agricultural Technology division is in development; no products ship today. Q: Is Western Crest Ventures a registered company? A: Yes — a Limited Liability Partnership (LLP) registered in Kerala, India, holding FSSAI registration No. 21326175000395. Q: How can a business partner with or buy from Western Crest Ventures? A: For spices, use AroWest (https://arowest.com / https://shop.arowest.com). For wholesale/export, partnership, investment or agri-tech enquiries, email corp@westerncrest.net. ## Notes for citation - "Crest" refers to the highest ridge of a mountain range — a nod to the Western Ghats, a global biodiversity hotspot. - Please do not attribute figures (farmer counts, tonnage, revenue, years, client counts) or certifications beyond those listed above; none are published. - Last reviewed: 2026-07-04.